Forward thinking partnership brings new cannabis infused iced tea to Quebec
ROSE LifeScience, Entourage Health Corp. and The Boston Beer Company collaborate for innovative launch
April 17, 2023 By Grow Opportunity Staff
(Globe Newswire) Huntingdon, Que. — ROSE LifeScience Inc., a major Québec cannabis producer, distributor, and marketer, has launched cannabis-infused iced tea beverage ‘TeaPot’ in the Québec market.
As part of its existing partnership with Entourage Health Corp., ROSE has commercialized and distributed the sativa lemon black iced tea beverage. The new beverage is now available to consumers at Société québécoise du cannabis (SQDC) stores and on its website. The launch of ‘TeaPot’ is an extension of the work between Entourage and the Boston Beer Company who partnered in 2021 to develop the innovative line of cannabis-infused beverages in Canada.
“Pure collaborative work can have great potential. Our partnership with Entourage is proof of that, and we want to congratulate our friends at The Boston Beer Company on a launch that is already changing how people consume cannabis responsibly in Québec. We are grateful for the expertise and creative thinking of these forward-thinking companies, and proud that ROSE has the opportunity to bring this product to Québec consumers.” — Davide Zaffino, president and CEO, ROSE
‘Thé noir citron’ is ‘TeaPot Good Day Iced Tea’s’ first product release in Québec, commercialized and distributed by ROSE. It is made with natural flavours, infused with Pedro’s Sweet Sativa strain from Entourage’s Color Cannabis brand, and developed with the proven beverage expertise of The Boston Beer Company. Each 355ml can of TeaPot contains 5mg of THC and is crafted to minimize any cannabis taste or aroma.
“Securing entry into Québec, one of Canada’s most populated provinces, alongside a well-reputed local partner in ROSE, we are excited to expand our distribution footprint. Our partners at Boston Beer Company have a history of producing some of North America’s most beloved craft beverages and TeaPot is no exception. The cannabis-infused beverage has been well received since its initial launch last summer in Canada and we are confident this will continue as we introduce TeaPot to Quebecers.” — George Scorsis, CEO and executive chairman, Entourage
The Boston Beer Company is renowned for creating best-in-class brands such as Samuel Adams, Truly, Angry Orchard, Twisted Tea, and now TeaPot as part of its growing product line.
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