Indigenous-owned cannabis brand hopes to enrich First Nations communities
June 21, 2021 By Grow Opportunity staff
Red Market Brand hopes to represent First Nations communities from coast to coast, starting with the launch of its first products through craft cannabis producer Royal City Cannabis Co. The company launch was marked on June 21, in commemoration of National Indigenous Peoples’ Day.
Red Market was founded by two Indigenous leaders, Isadore Day and Christian Sinclair. Day is a former regional chief of Ontario, Lake Huron region grand chief and vice chair of the North Shore Tribal Council. Sinclair is Onekanew chief for the Opaskwaya Cree Nation.
“Our long-term goal is to establish a national network of First Nation licenced producers who will supply Red Market and other First Nation cannabis products – all approved by Health Canada,” said Day, chief executive of Red Market Brand, in a press release. “After initial exclusion from the Cannabis Act, RMB will ensure Indigenous voices are heard and respected as the Canadian cannabis industry, and Canada itself, evolves.”
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