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Pure Sunfarms introduces new products in concentrate and edible categories

December 15, 2022  By Grow Opportunity Staff


(Globe Newswire) Delta — Pure Sunfarms Corp., a wholly owned subsidiary of Village Farms International, Inc., enters the infused pre-roll category for the first time with the introduction of bubble hash infused pre-rolls, and is also launching a new gummy offering, Sundaisies by Pure Sunfarms.

These brand-new product additions fall within two of the fastest growing product categories in Canada.

The infused pre-roll category has gained traction among consumers, and in recent months, has grown to represent over four per cent of all Canadian cannabis sales. Edibles is another high-performing product category that represents over five per cent of total cannabis sales in Canada, growing at a rate of 57 per cent in revenue year-over-year.

For cannabis consumers looking to experience something new, Pure Sunfarms premium bubble hash infused pre-rolls offer a smooth and potent take on a classic pre-roll. Each pre-roll features aromatic high-potency BC bud infused with solventless full melt bubble hash in an approachable 0.5g format.

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Sundaisies by Pure Sunfarms offer a flavourful experience with a classic gummy chew. These bright and juicy flower-shaped gummies come in packs of two, featuring cannabis extract and botanical terpenes inspired by the flower grown in Pure Sunfarms greenhouse.

“Appealing to the wants and needs of Canadian cannabis consumers is important for Pure Sunfarms when it comes to introducing new products. Consumers rely on Pure Sunfarms for quality BC bud, and we rely on consumers to tell us exactly what they’re looking for.” — Mandesh Dosanjh, president and CEO, Pure Sunfarms


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