www.growopportunity.ca

Features Business Marketing
Sproutly senior team grows with hiring of new president


December 7, 2018
By Grow Opportunity Staff

Topics
Former Kimberly-Clark

Cannabis beverage company Sproutly Canada has announced Bryan Semkuley as the new president of Sproutly.

The appointment was made to accelerate the company’s goal of becoming a leading cannabis formulations company focused on beverages, a release stated.

“Bryan brings significant experience in branding, marketing, sales, and most importantly global product innovation and expertise from recognized multinational consumer packaged goods and beverage companies,” said Keith Dolo, chief executive officer and chairman of Sproutly. “Our ability to continue executing on our business objectives, defining our competitive advantages, and attracting top talent to our management team and board of directors further validates our commitment to becoming a leading cannabis company with a clear focus on the beverage category.”

Semkuley brings more than 30 years of executive experience leading global innovation and marketing teams for Fortune 200 companies including Kimberly-Clark, Anheuser-Busch InBev, and Labatt. Semkuley will focus on the execution of the company’s strategic objectives, development of its operational plan, and will work to tie in the different vertical divisions of sales, marketing, product innovation, operations, and branding to deliver top-line growth, the release stated. Adding that Semkuley has extensive experience and a proven established track record of building new and existing brands and businesses through new product development, channel relationships and commercial innovation.

Prior to joining Sproutly, Semkuley was vice-president of global innovation/industrial sector at Kimberly-Clark, a US$19B NYSE-listed American multinational consumer packaged goods company focused on personal care products. Before joining Kimberly-Clark, Semkuley spent more than 25 years at Anheuser-Busch InBev, a US$130B NYSE-listed beverage company, and Labatt as vice-president of global innovation, vice-president of global brand marketing, and vice -president of marketing, amongst other roles.  

“Bryan’s experience leading R&D, marketing and product innovation teams of more than 70 plus key staff, specifically focused on new product development, new global revenue streams, and creating brands that win, will provide value through Sproutly’s continual advancement to become a leader in cannabis beverages and formulations,” Dolo stated in the release.

“I look forward to joining the Sproutly team and building the business during a very exciting time for the industry,” Semkuley said. “Building new brands and businesses has been a passion of mine. I look forward to future success of Sproutly, especially with our exciting technologies.”